{"id":4055,"date":"2024-03-28T08:07:10","date_gmt":"2024-03-28T07:07:10","guid":{"rendered":"http:\/\/s380018237.mialojamiento.es\/lanak\/basque-planet\/"},"modified":"2025-06-04T06:33:05","modified_gmt":"2025-06-04T05:33:05","slug":"basque-planet","status":"publish","type":"montoya_portfolio","link":"https:\/\/gattiken.eus\/es\/lanak\/basque-planet\/","title":{"rendered":"Basque Planet"},"content":{"rendered":"\n<div class=\"wp-block-montoya-gutenberg-container content-row light-section normal row_padding_top row_padding_bottom change-header-color\" data-bgcolor=\"#eeeeee\" style=\"text-align:left\">\n<div class=\"wp-block-columns pinned-section is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column scrolling-element left is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"http:\/\/s380018237.mialojamiento.es\/wp-content\/uploads\/2024\/03\/1-1-1024x1024.jpg\" alt=\"\" class=\"wp-image-3186\" srcset=\"https:\/\/gattiken.eus\/wp-content\/uploads\/2024\/03\/1-1-1024x1024.jpg 1024w, https:\/\/gattiken.eus\/wp-content\/uploads\/2024\/03\/1-1-300x300.jpg 300w, https:\/\/gattiken.eus\/wp-content\/uploads\/2024\/03\/1-1-150x150.jpg 150w, https:\/\/gattiken.eus\/wp-content\/uploads\/2024\/03\/1-1-768x768.jpg 768w, https:\/\/gattiken.eus\/wp-content\/uploads\/2024\/03\/1-1-1536x1536.jpg 1536w, https:\/\/gattiken.eus\/wp-content\/uploads\/2024\/03\/1-1.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column pinned-element right is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"wp-block-heading primary-font-title has-mask-fill\">CAMPA\u00d1A<\/h1>\n\n\n\n<p class=\"no-margins\"><span class=\"has-opacity\">El objetivo de la campa\u00f1a ha sido reforzar la identidad de la comunidad que forma la marca Basque Planet. Para ello, se han creado im\u00e1genes significativas relacionadas con el surf, mostrando al surfista fuera de su lugar habitual (el mar)(\u00bfo es la mar?). <\/span><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"no-margins\"><span class=\"has-opacity\">La propuesta de las im\u00e1genes cuida una est\u00e9tica urbana y moderna,<\/span> mezclando dise\u00f1os tipogr\u00e1ficos con diferentes elementos de grafismo.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"no-margins\">Ha sido una campa\u00f1a dirigida a trabajar el Marketing de Marca. <\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-montoya-gutenberg-container content-row dark-section full\" data-bgcolor=\"#ffffff\" style=\"text-align:left\">\n<figure class=\"wp-block-montoya-gutenberg-parallax-image has-parallax has-parallax-content\" data-delay=\"0\"><img decoding=\"async\" src=\"http:\/\/s380018237.mialojamiento.es\/wp-content\/uploads\/2024\/03\/gattiken_koop_A_surfer_looking_at_the_image_of_Michelangelos__6e7df4c1-c73b-40d0-8a54-f0d9c0bced89_3.png\" alt=\"\"\/><div class=\"parallax-image-content content-max-width text-align-center\"><div class=\"outer\"><div class=\"inner\">\n<h2 class=\"wp-block-heading big-title has-mask-fill primary-font-title\">IDENTIDAD. comunidad. personalidad. mar.<\/h2>\n<\/div><\/div><\/div><\/figure>\n<\/div>\n\n<div class=\"wp-block-montoya-gutenberg-container content-row light-section normal row_padding_top row_padding_bottom change-header-color\" data-bgcolor=\"#eeeeee\" style=\"text-align:left\">\n<div class=\"wp-block-columns pinned-section is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column pinned-element right is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"wp-block-heading primary-font-title has-mask-fill\">V\u00cdDEO<\/h1>\n\n\n\n<p class=\"no-margins\"><span class=\"has-opacity\">LA CAMPA\u00d1A EST\u00c1 COMPUESTA POR 12 IM\u00c1GENES<\/span>. TODAS ELLAS SE HAN INTEGRADO EN ESTE V\u00cdDEO QUE COMPLETA LA CAMPA\u00d1A.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column scrolling-element left is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-video\"><video height=\"1920\" style=\"aspect-ratio: 1080 \/ 1920;\" width=\"1080\" autoplay=\"\" loop=\"\" muted=\"\" poster=\"http:\/\/s380018237.mialojamiento.es\/wp-content\/uploads\/2024\/03\/aurkezpen_karatula_basque.png\" src=\"http:\/\/s380018237.mialojamiento.es\/wp-content\/uploads\/2025\/04\/Basque-planet-PROMO.mp4\"><\/video><\/figure>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"template":"","portfolio_category":[39],"class_list":["post-4055","montoya_portfolio","type-montoya_portfolio","status-publish","hentry","portfolio_category-marca"],"guten_post_layout_featured_media_urls":[],"_links":{"self":[{"href":"https:\/\/gattiken.eus\/es\/wp-json\/wp\/v2\/montoya_portfolio\/4055","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gattiken.eus\/es\/wp-json\/wp\/v2\/montoya_portfolio"}],"about":[{"href":"https:\/\/gattiken.eus\/es\/wp-json\/wp\/v2\/types\/montoya_portfolio"}],"version-history":[{"count":0,"href":"https:\/\/gattiken.eus\/es\/wp-json\/wp\/v2\/montoya_portfolio\/4055\/revisions"}],"wp:attachment":[{"href":"https:\/\/gattiken.eus\/es\/wp-json\/wp\/v2\/media?parent=4055"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/gattiken.eus\/es\/wp-json\/wp\/v2\/portfolio_category?post=4055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}